Last week the High Fashion Living team was on the ground in Miami for our favorite time of year, Art Basel Miami. On Friday, December 8th we were invited to head over to The W South Beach to check out The House of Rémy Martin and its MVP Experience. Hosted by 13-year professional basketball veteran, former Miami Heat player, and current Remy brand ambassador Roger Mason Jr.
In true Art Basel fashion, the brand commissioned global artist and graphic designer, Matt W. Moore, to transform The W South Beach basketball court into a design inspired by both the Cognac brand and Art Basel Miami. Rémy Martin hosted a celebrity basketball game with special VIP guests such as Tory Lanez, OT Genasis, Ben Baller, DJ Irie, Stevie J, DJ Steph Floss and more held on the Art Basel inspired court. Rémy Martin also took over of one of The W’s signature Bungalows with live DJs and custom cocktails where guests such as Angela Simmons and more attended. Guests received a sneak peek of Rémy Martin’s latest collaboration with luxury custom sneaker designer, Kickasso, and Rémy Martin’s latest limited-edition, the 1738 MVP sneaker box. The speaker box is a retail gift box inspired by luxury streetwear style and holds a 750mL bottle of Rémy Martin 1738 Accord Royale. The 1738 MVP sneaker box will be available in select retail locations nationwide during this holiday season.
As always High Fashion Living goal is to give you the exclusive into all things luxury. Our Art Correspondent J.A. Medcalf had a chance to speak with Roger Mason Jr, now the president and commissioner of the BIG3 to during the event to learn more about his Art Basel experience, the partnership with Remy Martin, and the future of the B1G 3.
HFL: How has the transition been from being NBA player to working in the front office, first with the NBA Players Association and now with the BIG 3?
Roger: I’ve always had an entrepreneurial spirit, and I’ve always been someone who looked at whats next for my career. Fortunately for me, I got started early by planning ahead and taking advantage of good mentors who helped guide me along the way and when it was time for me to have the opportunity to work with the players association, It was empowering and something I had to pursue.
HFL: What do you think the most significant impact that the BIG 3 League can have on sports in general?
Roger: It was a great concept that Ice Cube and Jeff Kwatinetz had to give NBA stars who can still play a chance to lace it up and compete in a rapidly growing sport. Overall with the Olympics now naming 3 on 3 an Olympic competition the game is now increasing, and it’s only going to continue to give fans a chance to see the guys they enjoyed watching growing up play.
HFL: You talk about your entrepreneurial spirit, If you had any advice you could share with aspiring entrepreneurs what would that be.
Roger: The biggest thing is preparation at the end of the day a lot of people they have goals, and they want to get certain places but it takes a lot of work, it takes being prepared. Not wanting just the end product because the beauty is in the journey along the way.
HFL: What is your favorite part of being down here in Miami and Art Basel?
Roger: My favorite thing about Miami is that it really is an international city and experiences such as this with Art Basel and Remy Martin. We can be here with all these other guys collaborating music, sports, fashion, and luxury all at once on a beach in December.
The Rémy Martin MVP Experience will culminate in Los Angeles, CA from February 15-18 with exclusive dinners and parties with basketball’s biggest names.